Hats - By And For Americans - 1947 - She Magazine

So many hats...all from this 1947 She Magazine. Make no mistake these are American women wearing American designers. "The styles on the following pages, all whipped up on this side of the Atlantic, clearly prove that American designers cook up as delectable concoctions as the Paris milliners."

"Spring advocates more hat and less foolish-ness."

"Cover Story - Synonymous with Easter...the soft navy suit illustrated on cover. Tenderly tailored to emphasize the feminine curves of your figure, it is collared with demure scallops. A Swansdown suit about $50. B. Altman"

"THE styles on the following pages, all whipped up on this side of the Atlantic, clearly prove that American designers cook up as delectable concoctions as the Paris milliners. They are pretty as American women are pretty. Their clean cut lines, their high style fit in with the good looking American designed clothes that American women wear. They are expensive, but we have selected them because they represent the artistry of some of our finest designers. They are trends. The Spring breezes will also blow on less extravagant models.
Spring advocates more hat and less foolishness. Off the face models have been accepted, applauded and adapted in all price ranges. Brimmed hats sit firmly back on the head. Not even the swoop down on the eye types lose face. There is a great deal of action behind the back of the head ... making exits as entrancing as entrances. The overstuffed look of winter has given way to straight adorned prettiness. Crisp ribbons are used by the yard in an unbelievable range of color . . . plus plaids, stripes and novelties. Flowers spring up in profusion. Veiling, maline and net come in for rapt attention."

Make your own Lilly Dache Circle Hat! 1953

Here's a little gift to start your New Year off right. A full size pattern for a Lilly Dache Circle Hat! There are tons of styles and ways to wear this, you'll have so much fun picking out fabrics and trimmings...you're welcome!
(Oh, and if you scroll all the way down there's an extra treat)

And as an extra bonus, here's how to make Lilly Dache Scarves.

Woman's Home Companion -1956 - Spring in New York - Coats and Hats!

"Coats for rain or shine...hats bloom with flowers"

April showers do bring spring flowers but they can also spoil many an Easter parade or party. We know that we cannot do anything about the weather but fortunately something can be done about spring coats. Nowadays they can do double duty as raincoats, day and evening, in such a way that you can be protected as well as pretty. Even such fragile fabrics as linen, brocade and white satin can go out in the rain. And they relegate the Burberry to its proper place-to men.

The five day coats [shown above] in charcoal corduroy, in blue and white checked linen, in yellow burlap, all by Lawrence of London. Black whipcord coat (in center) from Main Street; pink in a finely woven cotton called Element cloth by Bonnie Cashin for Harris. Men's traditional Burberrys from Brooks Brothers.

The five coats shown above are for 5 p.m. and after. Lawrence of London again made three; the butterfly print on shantung, the gold brocade and the white satin. The violet printed taffeta is by Helen Van Vliet for Town Creations; the cape-collared black coat by Bonnie Cashin for Harris.


When the sun does shine in April, it's sunny enough to call for one of the new big, flowery hats. The English garden printed taffeta hat is by Adolfo for Emme; the out-size straw with poppies atid field flowers and the chrysanthemum-petaled toque from John- Frederics; the coral-pink hat trimmed with matching roses is by Lilly Dache, the lavender-blue flowered Manet-type hat is by Sally Victor. Dresses by Karen Stark for Harvey Berin.